PremiumTurkish Marble Supplier
250+Stone Varieties
Abu DhabiShowroom
ServingArchitects & Developers
Problem Statement
The Turkish Marble Story
TMG needed to reach architects and developers actively searching for marble suppliers. Organic growth was too slow for their business goals.
Campaign Goals
4
Goals guiding the strategy
Capture High-Intent Searches
Demand Capture
Generate Qualified Leads
Lead Quality
Optimize Cost Per Lead
Efficiency
Build Remarketing Audiences
Pipeline Building
Premium Turkish Marble Supplier
250+Stone Varieties
Abu DhabiShowroom
Serving Architects & Developers
Premium Turkish Marble Supplier
250+Stone Varieties
Abu DhabiShowroom
Serving Architects & Developers
PPC Performance Excellence
From zero paid presence to dominant market capture
-62%
Cost Per Lead
+312%
Qualified Inquiries
4.2x
ROAS
8.4%
Conversion Rate
+245%
Showroom Visits
52%
Keywords in Top 3
Our Strategic Approach
01
Intent-Based Keyword Strategy
Targeted high-intent searches like 'marble suppliers Abu Dhabi' and 'Turkish granite UAE'.
02
Bilingual Campaign Structure
Created separate Arabic and English campaigns optimized for each audience.
03
Landing Page Optimization
Built dedicated landing pages matching search intent for maximum conversion.
04
Smart Bidding Implementation
Leveraged automated bidding to maximize conversions within budget.
"PPC brings us qualified buyers every day. These are people actively looking for marble, not browsers."
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